Archive for July, 2011
Your website can have a million “eyeballs” checking it out, but if the visitors don’t become customers, then those eyeballs are worth very little.
The fact is you must pay attention to conversions for your businesses to survive.
In general, the basic ecommerce formula works like this:
Step One: Drive traffic to the website.
Step Two: Convert those eyeballs to leads.
Step Three: Convert leads to customers.
Step Four: Generate repeat purchases.
Bonus products can be an essential variable in this formula.
However, offering bonuses isn’t just putting the words “But wait – there’s more,” in your offer. The key is to know what types of bonuses will have the strongest effect on your prospects.
In this article, we’re going to discuss some of the tactics and strategies (we refer to these as “Secret Ninja Tactics”) to significantly increase the response rate on your already successful Freemium based sites.
The Freemium model will make you money, but using these Secret Ninja Tactics could double or triple that amount.
1. “Hide” Your Free Entry Point
The first Secret Ninja tactic is to hide the fact that your “entry point” is free.
Why would you want to make it harder for people to get your information?
First, people often associate the word ‘free’ with ‘no value’.
Today we’re going to discuss “membership marketing”, and how it’s almost a requirement for a successful website.
If you’re selling anything online, whether it’s ebooks, digital products or anything of that sort,
then the membership system we discuss below can deliver those products in the most effective and profitable way.
Business Success Means Avoiding Churn and Increasing Revenue Per Customer.
To be a business success, you’ll need to avoid customer churn (or “turnover”).
If you get 100 new members, but 99 of them quit after 30 days, it’ll be hard for your business to survive.
In a membership context, it’s the period of time someone will keep paying their membership fees.
So while it’s vitally important to constantly acquire new customers, it’s just as important to maximize the revenue of each customer you already have.
Just received another email from one of my student. Looks like we are going to hear more success story from Farid very soon.
Keep it up and see you at the top!
I was being interviewed by one of the major newspaper in Malaysia and I think I shared quite a lot of tips about email marketing.
The content in this newspaper article is definitely very helpful if you want to get results from your email marketing campaign.
Have a good read at this article and let me know what is the one main thing you learn from it?
Hit the comment button now.
If we hit 25 comments, you will get my brand new ebook “How To Start a Profitable Internet Business With Zero Dollar” totally FREE…
I intent to sell this for $47 but you can get it for FREE. All I need is 25 comments.
Hit the comment button below and let me know what is the one main thing you learn from this newspaper article?